Digital and Community Engagement Coordinator

Ball State University

Muncie, IN

Job posting number: #7123386 (Ref:BSU35722)

Posted: February 7, 2023

Application Deadline: Open Until Filled

Job Description

In collaboration with the Dean and Associate Dean, this position will be responsible for developing and executing CCIM’s community and digital engagement strategy to promote the image and reputation of the College through events and media.The Program Manager will have a deep understanding of CCIM audiences, investors of the College and University and communication strategies to engage and inform each audience. This position will serve as the college’s liaison with relevant university divisions and is responsible for high-impact college specific engagement materials and events for a wide-range of stakeholders including faculty, students, staff, alumni, prospective students, and industry partners.

CCIM's Digital and Community Engagement Coordinator will assist in strengthening the connection between our college, students, alumni, and community. They will work closely with our Dean's Office team to coordinate college level events, execute high impact engagements, maintain social media channels, and act as a liaison between us and relevant university divisions. If you are someone who can make any moment Instagram worthy, join us!

Job Function:

Minimum Education:

Bachelor's degree from an accredited institution.

Preferred Education:

Bachelor's degree in journalism, public relations, communication, marketing, educational technology or related discipline from an accredited institution or Master's degree from an accredited institution.

Minimum Experience:

At least one year relevant professional, educational or public relations/marketing experience including; ability to develop and implement multi-platform messages and public events.

Preferred Experience:

Demonstrated experience and leadership in communications, public relations, content marketing or related field.
Strong project management experience, including managing internal and external resources.
Excellent communication and storytelling skills with exceptional attention to detail.
Ability to focus, collaborate and thrive in a fast-paced, deadline-driven team environment with shifting priorities. Ability to prioritize and manage multiple ongoing projects.

Duties and Responsibilities:

Build, execute and assess college-level media and event strategies in a holistic manner to engage the multiple stakeholders of the college including faculty, staff, students, alumni, parents, and community partners in collaboration with relevant university divisions.
Develop, create, access and align college-level digital communications and print communications that promote events and services within the college in collaboration with Marketing and Communications team. Manage CCIM's external communications and content marketing strategy and editorial calendar. Create (or coordinate the creation of) qualitative content in various formats: blog posts, social media posts, videos, photos, and graphic design. Direct and execute organic social media strategies to grow CCIM followers and engagement. Ensure that all content and external communications adhere to brand and communications standards. Measure and continually improve ROI of content and communications.
Manage and implement CCIM's internal communication plan. Lead and contribute to internal communications initiatives - including but not limited to newsletter, team gatherings, and College Assemblies - through impactful and engaging formats. Encourage CCIM faculty and staff to share and promote their stories with Dean's Office using centralized system.
Collaborate with the CCIM leadership team, departmental liaisons and relevant university units on the creative, operational and logistical aspects of special events in support of the goals and objectives of CCIM. Provide leadership, professional expertise, and direction in the planning and execution of high-quality events - in-person and virtual - and their content to advance the visibility and influence of CCIM. Ensure that the priorities of the Office of Undergraduate Admissions, and the Office of the President are reflected in the planning and presentation of events. Ensure implementation of events objectives in compliance with University policies and procedures.
Provide an analysis of events and make recommendations for revisions and learning to deliver future events. Communicate event logistics and delegate responsibilities to the Office Manager and student workers as needed.
Assign and review work, orient and train students, and make recommendations in all areas related to supervision, including but not limited to interviewing and selection, compensation, discipline, performance appraisal, and training and career development of personnel.
Serve as college liaison and initial point of contact to the Marketing and Communications team for university-level marketing and communication initiatives including providing college success stories to Marketing and Communications and serving on the Alumni Magazine Committee, Social Media Committee, and One Ball State Day ambassador program.
Network, identify and develop potential opportunities at college, university and community events.
Perform other related duties as assigned.

At Ball State University, we recognize inclusive excellence as an integral endeavor to fulfill our University’s mission and our strategic plan. We recruit, support, and retain a diverse population of students, faculty, and staff. We encourage and reward diversity of thought. We promote a work environment that encourages and rewards innovation and creativity. We pledge to keep Inclusive Excellence at the highest level of institutional importance and as a foundation in all that we strive to do. Our over-arching goal for Inclusive Excellence is to adopt a university-wide Inclusive Excellence approach to academic, administrative support, and service functions of the university. We believe Inclusive Excellence must be infused in every step we take.

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